Last Updated: February 24, 2025

PRIVACY POLICY

I am committed to protecting your privacy. This Privacy Policy explains how I collect, use, disclose, and safeguard your personal information when you interact with my Burial Expense lead generation advertisement on Facebook. By submitting your information through this ad, you agree to the practices described below.

1. Information I Collect

When you respond to my Facebook lead generation ad, I collect the following personal information:

• Full name

• Phone number

• Date of birth (DOB)

• City and state

This information is gathered directly from the form you submit via the ad.

2. How I Use Your Information

I use the information you provide for the following purposes:

• To contact you by phone to discuss burial expense insurance options, provide a quote, and pursue a potential sale.
  

• If you become a client, to communicate with you about your policy via phone calls, text messages, or emails (e.g., updates, renewals, or other policy-related matters).

• To manage and store your information in a Facebook lead database for lead tracking and follow-up.

I may also use your information to improve my services or comply with legal obligations.

3. Sharing Your Information

I do not sell your personal information. However, I may share your information with:

• Third-party service providers (e.g., a CRM system or communication tools) that help me manage leads, store data, or contact you, but only to the extent necessary for those services.
  

• Insurance carriers or partners if required to process your application or policy after a sale.

• Legal authorities if required by law or to protect my rights.

Any third parties I work with are required to protect your information and use it only for the purposes I specify.

4. Data Storage and Security

Your information is stored in a secure Facebook lead database and may be transferred to other systems I use for client management. I take reasonable steps to protect your data, such as using password-protected systems and limiting access to authorized personnel only. However, no method of transmission or storage is 100% secure, and I cannot guarantee absolute security.

5. Your Rights (California Residents)

As a California resident, under the California Consumer Privacy Act (CCPA), you have certain rights regarding your personal information:

• Right to Know: You can request details about what information I’ve collected and how it’s used.
  

• Right to Delete: You can request that I delete your personal information, subject to certain exceptions (e.g., if I need it to maintain your policy).
  

• Right to Opt-Out: I do not sell your data, but you can opt out of future marketing communications by contacting me.

To exercise these rights, please contact me at the details below. I’ll respond within the timeframes required by law.

6. How Long I Keep Your Information

I retain your information for as long as necessary to fulfill the purposes outlined in this policy (e.g., pursuing a sale or managing your policy), or as required by law. If you don’t become a client, I may keep your data for a reasonable period to follow up on leads, after which it will be deleted unless otherwise required.

7. Contacting You

I will initially contact you by phone to discuss your interest in burial expense insurance. If you become a client, I may also use your phone number or email (if provided later) for policy-related communications. You can ask me to stop contacting you for marketing purposes at any time by replying to a message or using the contact info below.

8. Changes to This Policy

I may update this Privacy Policy from time to time. If changes are significant, I’ll update the “Last Updated” date at the top. Please check back periodically to stay informed.

9. Contact Me

If you have questions, want to exercise your rights, or need more information about this policy, reach out to me:

• Victor Ortega - Licensed Insurance Agent

• Email: vic@vicinsurescali.com

• Phone: 619-754-5021